[](https://i0.wp.com/www.istockphoto.com/file_thumbview_approve/3831814/2/istockphoto_3831814-communication.jpg)Changing the way and mode of communication has always been known to impact on cultures. A positive development in communication, for example leads to effective communication with a wide range of other cultures, thus integrating some aspects of these other cultures into our current existing ones.
For a digital native today, what time it is doesn’t really play a role in communication. At a youth outdoor conference last year, the facilitators had the difficulty of getting everybody to sleep at the recommended time, because of, well, facebook! After everyone has said a good night sleep, it wasn’t after all straight to dreamland. It was time to continue the communication in the absence of facilitators through the other channel, the digital one.
It is not surprising to see updates at work time, lunch time, during a wedding, a conference, dinner… name it. A Ugandan who wishes to chat in real time with an American may no longer need to stay up late for the appropriate time; likewise the American shall not need to squeeze time, it is always time to communicate with a friend, colleague, … .
And now the question, is this change a positive thing or a negative? Of course the reply would be, “… both, depending from which point you look at it.” For one, the sun should be scared of its role in defining what to do at what time. Okay, seriously, with advancing technology that renders the role of nature in our life limited. This therefore, means that with the digital way of “time for”, globalization is soon going to be a reality. I see a world where pubs are open 24/7 because if my Los Angeles friend is going for beer at 19:00 LA Time, and we need to hang out since we are together digitally, I also make it to the pub and it is most likely 5:00 EA Time. It may sound a fantasy but surely, we all know tomorrow is going to be so different from today.
The negative? Well, the loss of bond with those around us, less sleep and thus poor health… stuff like that. Point is, it is changing.